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MICHAEL SAUTTER
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Articles Posted: 660; Links Seeded: 5615
Member Since: 3/2006Last Seen: 12/22/2009
Member Since: 3/2006Last Seen: 12/22/2009
3 Votes
2 Comments
Apple TV's Blurry Future
News Type: Opinion — Seeded on Thu Mar 22, 2007 12:56 AM EDT
Article Source: Business Weekadvertisement
The best thing about Apple TV is that it tries to do for video what the iPod has done for music. The worst thing about Apple TV is that it tries to do for video what the iPod has done for music. The reason for this paradox: Apple's laudable effort to simplify video downloads by running everything through iTunes leaves too much good content out in the cold.
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{"commentId":601315,"authorDomain":"tcervo"}
The same arguments were made against the iPod when it first launched. Competing players at the time worked with more formats, didn't require iTunes, were less expensive, etc. In the end, simplicity of design and usability won.
Walt Mossberg of the Wall Street Journal recently put the Apple TV through its paces (and also looked at 2 competitors), and liked Apple TV best...for the same reasons the iPod is so popular. It just works.
http://ptech.wsj.com/archive/solution-20070321.html
Apple has paid attention to detail. For example, if you begin watching a movie on your video iPod, then get home and sync with iTunes, when you play that video on the Apple TV it will pick up right where you left off. Nice.
{"commentId":601315,"threadId":"87130","contentId":"626511","authorDomain":"tcervo"}
- 1 vote
#1 - Thu Mar 22, 2007 12:11 PM EDT{"commentId":601394,"authorDomain":"michaelsautter"}
I agree with you.
The same arguments were made against the iPod when it first launched.
And the iPod Shuffle - who would want a little digital music player with no screen and can either play songs in order or shuffled? It turns out that a lot of consumers want an iPod Shuffle.
{"commentId":601394,"threadId":"87130","contentId":"626511","authorDomain":"michaelsautter"}
- 1 vote
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