Move over Colin Farrell, Heath Ledger and Orlando Bloom. The new king of cool is ... Steve McQueen.

Sure, he died of cancer in 1980. But it's hard for today's would-be icons to maintain their cachet as they share tabloid space with reality-show runner-ups and publicly stumble from break-up to sex tape to drunk-driving arrest. McQueen, on the other hand, just keeps getting cooler.