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Member Since: 3/2006Last Seen: 11/07/2009

How Yahoo lost its way - from investing in Google to missed opportunities

Read ArticleArticle Source: San Jose Mercury News
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Almost eight years ago, Yahoo decided to lend a little start-up a helping hand, featuring its search technology on the Yahoo home page and giving it money at a critical juncture.

In cutthroat Silicon Valley, no good deed goes unpunished.

The start-up was Google, and Yahoo's generosity helped launch the most formidable competitor it had ever encountered. Now facing a takeover attempt by Microsoft, Yahoo is coming to terms with the punishing consequences of its complex relationship with Google, including a futile attempt to copy Google's extraordinarily profitable advertising model at significant cost to Yahoo's own business.

Long before the world learned that Google had turned the Internet into an amazing money-minting machine, Yahoo knew.

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{"commentId":1584286,"authorDomain":"michaelsautter"}

A good and fairly long analysis of Yahoo.

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  • 1 vote
Reply#1 - Sun Mar 16, 2008 11:05 AM EDT
{"commentId":1584836,"authorDomain":"spudsstuff"}

Yahoo have made plenty of mistakes over the years. I'm sure they have lots of regrets. Don't worry Microsoft will buy them and totally finish them off.

{"commentId":1584836,"threadId":"235330","contentId":"1370043","authorDomain":"spudsstuff"}
  • 1 vote
Reply#2 - Sun Mar 16, 2008 2:27 PM EDT
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