On Friday the iPad 2 goes on sale, for the same price as the old one (from $500 for the Wi-Fi-only model with 16 gigabytes of storage, to $830 with 64 gigabytes and both Wi-Fi and cellular Internet connections). And if you thought there was an intellectual/emotional disconnect before, wait till you see this thing.
On paper, Apple didn't do much. It just made the iPad one-third thinner, 15 percent lighter and twice as fast. There are no new features except two cameras and a gyroscope. I mean, yawn, right?
And then you start playing with it.
My friends, I'm telling you: just that much improvement in thinness, weight and speed transforms the experience. We're not talking about a laptop or a TV, where you don't notice its thickness while in use. This is a tablet. You are almost always holding it. Thin and light are unbelievably important for comfort and the overall delight. So are rounded edges, which the first iPad didn't have.
New iPad Appeals More to Emotion Than Reason
Current Status: Blessed (1)
Seeded on Thu Mar 10, 2011 7:02 AM
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